Kate Woodford
Senior Manager, Marketing and Business Development
Kate is a marketing and communications professional whose passion lies in creating personal meaning and connections for an audience - which is why she has extensive experience in the highly personal sectors of tourism and education. Skilled in corporate and strategic communications, with proven expertise in translating industry and consumer data into communication plans and marketing and content strategy, Kate is now helping to lead the further development of the customer experience strategy for UWCSEA. Part of the team that opened UWCSEA's East Campus, Kate has worked at the College for 12 years in a variety of communications and marketing roles on all three campuses. Prior to UWCSEA, Kate worked at Tourism Australia in a Trade Development role and started her career in tourism at Tourism Queensland, supervising a highly successful sales team based in the Sydney CDB, back in the days of the Queensland Travel Centres!
Kate has a Master’s in Communications and Public Relations from the University of Technology Sydney and a Business Degree in Tourism Management from what is now Southern Cross University in Australia.
CONTRIBUTIONS BY THIS AUTHOR
![Retrofitting for the future]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1616633550/uwcseaedusg/c473uhlybhswary3eifl/2021-College-Perspective-Retrofitting-1280x772jpg.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1616633550/uwcseaedusg/c473uhlybhswary3eifl/2021-College-Perspective-Retrofitting-1280x772jpg.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1616633550/uwcseaedusg/c473uhlybhswary3eifl/2021-College-Perspective-Retrofitting-1280x772jpg.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1616633550/uwcseaedusg/c473uhlybhswary3eifl/2021-College-Perspective-Retrofitting-1280x772jpg.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1616633550/uwcseaedusg/c473uhlybhswary3eifl/2021-College-Perspective-Retrofitting-1280x772jpg.jpg","width":1280}])
Kate Woodford, Senior Marketing Manager
Both campuses have been awarded Green Mark Platinum Super Low Energy certification by Singapore’s BCA, recognising our efforts to maximise the sustainable design features of each campus. On Dover, many of these were incorporated during the 5-year campus rejuvenation, completed in 2016. A long-term commitment and significant effort saw existing structures (some dating back to the 1960s) retrofitted during the renovation, thanks to the efforts of our operations teams with support from our donors. Students are engaged in maximising these sustainable features, gaining valuable learning as changemakers in action.
- Innovation
- School Infrastructure
- Sustainability
![First College President of UWCSEA, Carma Elliot CMG OBE.]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1582358647/uwcseaedusg/paxynonznaatb715nxd1/1920_College_Carma-Elliot-CMG-OBE-President_660x330.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1582358647/uwcseaedusg/paxynonznaatb715nxd1/1920_College_Carma-Elliot-CMG-OBE-President_660x330.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1582358647/uwcseaedusg/paxynonznaatb715nxd1/1920_College_Carma-Elliot-CMG-OBE-President_660x330.jpg","width":660}])
Kate Woodford, Senior Manager, Marketing and Business Development, UWCSEA
UWC South East Asia (UWCSEA) in Singapore welcomed Carma Elliot CMG OBE as the first College President in August 2019.
- Dover Campus
- East Campus
- Leadership
![UWCSEA Dover Grade 7 students participate in the Change Makers project]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1582433350/uwcseaedusg/oyksvsjpdjfmn8d9ohtc/1819_Dover_MS_Change-makers-project_660x330.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1582433350/uwcseaedusg/oyksvsjpdjfmn8d9ohtc/1819_Dover_MS_Change-makers-project_660x330.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1582433350/uwcseaedusg/oyksvsjpdjfmn8d9ohtc/1819_Dover_MS_Change-makers-project_660x330.jpg","width":660}])
The key difference is in the purpose of the learning: instead of engaging in repetition and memorisation for its own sake, UWCSEA students use knowledge and skill learning to develop transferable conceptual understandings.
- Dover Campus
- East Campus
- Teaching and Learning
![UWCSEA Foundation Dare to Dream programme for scholars]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1584335666/uwcseaedusg/npucrllbce0ap5xgfr57/1718_College_scholars-uwcsea-foundation-dare-to-dream_660x330.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1584335666/uwcseaedusg/npucrllbce0ap5xgfr57/1718_College_scholars-uwcsea-foundation-dare-to-dream_660x330.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1584335666/uwcseaedusg/npucrllbce0ap5xgfr57/1718_College_scholars-uwcsea-foundation-dare-to-dream_660x330.jpg","width":660}])
Kate Woodford, Senior Manager, Marketing and Business Development, UWCSEA
Philanthropist Shelby Davis has gifted UWC an unprecedented US$100 million that will enable the UWC movement to extend the reach of our mission.
- Dover Campus
- East Campus
- Leadership
- Teaching and Learning
- UWC